Disney Plus tries a new AI-powered search
The Verge 3 weeks ago 18
Disney is testing an AI-powered search tool for Disney Plus that generates personalized content recommendations using natural language queries, voice commands, or suggested prompts to surface shows and movies matching the viewer's current mood. The feature is currently in limited beta testing with a small group of subscribers. This addition to Disney Plus's recommendation system aims to help users navigate the service's large catalog more effectively by considering context beyond just viewing history.