OpenAI cuts prices for two of its GPT-5.6 AI models as companies grow sensitive to costs
TLDR ● Covered by 13 sources
OpenAI reduced prices for two of its GPT-5.6 models as enterprises grew hesitant to deploy expensive AI without clear return-on-investment metrics. Terra's price dropped 20% to $2 per million input tokens and $12 per million output tokens, while Luna fell 80% to $0.20 per million input tokens and $1.20 per million output tokens. The cuts reflect industry-wide pressure from cost-sensitive customers and competition from Chinese startups and rivals like Google and Anthropic offering cheaper alternatives.
Why it matters
OpenAI is reducing the price of Terra to $2 per million input tokens and $12 per million output tokens, and cutting the cost of Luna to 20 cents per million input tokens and $1.20 per million output tokens. The company is facing pressure to cater to a more cost-sensitive customer base.
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