Amazon and Apple just told us more about their AI plans - here are three things we learned

BBC · 2 months ago · 33 ● 13 sources

Amazon, Apple, Microsoft, Meta, and Google reported quarterly results revealing massive continued AI spending with limited current revenue generation from AI products themselves. Alphabet reported negative free cash flow for the first time as a public company, while Meta's Reality Labs lost nearly $9bn in the first half of 2024, yet Meta plans over $140bn in AI spending this year. Investors now demand concrete financial returns rather than promises, rewarding Microsoft and Amazon's profitability while punishing Meta's spending announcements, while consumer adoption metrics like Google's 950 million monthly Gemini users suggest underlying demand persists.