Watch Apple’s reveal video for the HomeView
The Verge Jay Peters ● Covered by 4 sources
Apple showed its new HomeView smart home hub at today’s Welcome Home event. It’s a $299 7-inch display that can steer your home, call people, and run Siri AI.
Based on reporting by The Verge, Jay Peters — read the original for the full story.
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Apple has finally put a name, a price, and a face on its long-rumored smart home hub. The company unveiled the HomeView at today’s “Welcome Home” event and showed off a video of the device as part of the presentation.
The HomeView is a 7-inch square display. Apple says it will sell for $299, and it comes in two versions: one made to mount on a wall, and another that sits on top of a small speaker base. That split matters because it makes the thing feel less like a single gadget and more like Apple trying to pick a spot in the house for it.
Functionally, the pitch is straightforward. The HomeView can surface smart home controls, pull up information through Siri AI, handle video calls, and show video from HomeKit Secure Video cameras. It also acts as a Matter controller and a Thread Border Router, which means it’s meant to sit in the middle of a bigger connected-home setup rather than just be a screen on a counter.
Apple CEO John Ternus also appeared during the event, but the bigger story is the device itself. Apple has spent years circling the smart home space with bits and pieces; now it’s selling a dedicated hub with a clear form factor and a real price tag. That’s the part people will actually notice.
My take — AI-written commentary, not fact-checked reporting
Apple has a habit of arriving late, then acting like it invented the room. The HomeView looks like a sensible bet: less gadget theater, more a proper control point for the home. In a market full of half-serious smart displays, that alone is almost a radical act.
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