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TRUSTBANK uses AI agents to personalize Furusato Nozei gifts

OpenAI Blog

TRUSTBANK deployed AI agents built with Recursive and OpenAI models to provide personalized gift recommendations for Furusato Nozei, a Japanese tax incentive program for regional donations. The system uses conversational AI to guide users through gift selection based on their preferences rather than requiring manual browsing. Users can now discover regional gifts more efficiently through natural language interaction instead of traditional category-based searches.

Why it matters

TRUSTBANK partnered with Recursive to build Choice AI using OpenAI models, enabling personalized conversational recommendations that simplify Furusato Nozei gift discovery.

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