Amazon blocked Meta’s Muse. Then Shopify wired it into every store.
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Amazon blocked Meta’s Muse from browsing and buying on Amazon.com after Muse sessions appeared to browse without identifying itself and while seeming to access/store credentials. The block went live roughly two weeks after Muse launched on September 8, and Amazon’s pop-up cites an unauthorized AI agent violating its Conditions of Use. Shopify then enabled agentic checkout with Shop Pay across Shopify stores on September 21, routing agent purchases through a declared payment path with single-use credentials instead of an anonymous browser session.
Why it matters
Amazon started blocking Meta’s Muse from browsing and buying on Amazon.com on Sunday, roughly two weeks after the personal agent The post Amazon blocked Meta’s Muse. Then Shopify wired it into every store. appeared first on The New Stack.