Understanding complex trends with deep research
OpenAI Blog
OpenAI has released a deep research capability that Bain & Company is using to analyze complex industry trends. The tool can generate multi-step research reports that synthesize information across multiple sources and domains. This allows consulting firms to reduce time spent on initial research phases and focus analyst effort on higher-level strategic interpretation.
Why it matters
How OpenAI deep research helps Bain & Company understand complex industry trends.