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Reelful’s AI turns your camera roll into short-form videos for social media

TechCrunch AI Aisha Malik

Reelful, an iOS app founded by former Snapchat engineer Kate Deyneka, automatically generates short-form social media videos by converting photos and video clips into polished TikTok- and Instagram Reels-style content. The app costs $15 for five videos as a one-time purchase, or ranges from $25 to $100 monthly for subscription plans offering 10 to 60 videos. Users can now create social content without manually selecting clips, recording voiceovers, or editing, though the app is currently iOS-only with Android and web versions planned for the future.

Why it matters

The app is designed for people who want to create social content, but find traditional video editing tools too complex or time-consuming.

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