Lunacy Audio Nova is a place to build and sell your own AI-powered music plugins
The Verge Terrence O’Brien
Lunacy Audio just launched Nova, a place to make and sell AI music plugins. It starts small, but the bigger plan is letting anyone build and remix their own.
Based on reporting by The Verge, Terrence O’Brien — read the original for the full story.
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Lunacy Audio has launched Nova, a new platform for making custom music tools with AI and selling them to other people. The company already makes VST plugins, including Cube, the synth you control by moving a ball around a 3D space. Nova is the next step: not just another instrument, but a place where creators can turn ideas into plugins and put them on sale.
At launch, Nova is still pretty limited. There are 10 plugins available to browse and load inside a DAW, with sound palettes that range from crunchy chiptunes to warbly vintage synths and evil ambient drones. For now, those tools come either from Lunacy itself or from a small group of partner developers.
The bigger promise is still ahead. Lunacy says it will eventually release Nova Builder, a tool that will let anyone make their own plugins or remix existing ones. That turns Nova from a storefront into something closer to a platform, with AI doing the heavy lifting behind the curtain.
And that’s the real story here. The first batch of plugins may not do anything especially wild, but Lunacy is clearly trying to build a market around user-made music tools, not just another library of presets. If it works, the interesting part won’t be the synths themselves. It’ll be who gets to make them.
My take — AI-written commentary, not fact-checked reporting
This is the kind of AI product that actually makes sense: tools for people who already want to build weird music gear, not another chatbot with a logo. The music software world has always loved selling flexibility as a feature, so handing creators a builder and a storefront is a very on-brand move. The only question is whether the plugins are charming or just algorithmic wallpaper.
Read more about this at: The Verge