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Google is working on a new AI chip designed to make Gemini more efficient

TechCrunch AI Lucas Ropek Covered by 2 sources

Google is developing a custom AI chip called Frozen v2 to run its Gemini models more efficiently, following a strategy shared by other AI companies seeking independence from Nvidia. The chip could deliver 6 to 10 times better efficiency per unit of power compared to Google's current AI chips, with a planned release in 2028. The news boosted investor confidence in Google's massive AI spending plans, sending the stock up 3% as the company aims to prove its $180–190 billion investment strategy will generate returns.

Why it matters

Alphabet, Google's parent company, is reportedly working on a new chip designed to make its Gemini models run much more efficiently.

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