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Cursor makes its biggest India push yet ahead of SpaceX acquisition with localized pricing

TechCrunch AI Jagmeet Singh

Cursor, an AI coding startup set to be acquired by SpaceX, launched Cursor Start, a localized subscription priced at ₹649 per month (about $7) specifically for India, significantly below its standard $20 monthly Pro plan. India is already Cursor's third-largest market globally with user base tripling over the past year, and the startup plans to hire additional staff across multiple Indian cities while expanding into enterprise sectors. The move allows Cursor to reach price-sensitive developers in one of the world's largest developer markets while using its own AI models to maintain profitability.

Why it matters

Cursor says India is now its third-largest market globally and plans to expand local hiring and enterprise sales.

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