Netflix says around 300 titles used generative AI
The Verge Emma Roth
Netflix reported that approximately 300 titles on its platform have used generative AI, primarily in post-production work. The tools were applied to create complex sequences such as crowd scenes, battle sequences, and establishing shots for shows like Glory and The American Experiment. The company said it uses generative AI to deliver higher quality output more quickly and at lower cost.
Why it matters
Netflix says roughly 300 titles on its platform used generative AI, most of which occurred in post-production. The streaming service revealed the news in its second-quarter earnings report released on Thursday, saying it's "increasingly leveraging these tools to deliver higher quality output more quickly and at a lower cost." It also provided some examples of […]
