Moonshot launched Kimi K3. Then demand shut down subscriptions in 48 hours.
The New Stack Amanda Caswell ● Covered by 33 sources
Moonshot AI closed new subscriptions for Kimi K3 within 48 hours of launch after demand overwhelmed its GPU capacity, while existing users retained access. The 2.8 trillion-parameter model ranked top in some benchmarks but exhausted inference infrastructure faster than anticipated. The incident highlights how AI companies must ration access to manage real-time inference costs, particularly for agentic workloads that consume resources longer than typical chatbot interactions.
Why it matters
Moonshot AI became the latest AI company to discover that launching a popular model is only half the battle. Less The post Moonshot launched Kimi K3. Then demand shut down subscriptions in 48 hours. appeared first on The New Stack.
