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Lara Balazs

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Lara Balazs is Chief Marketing Officer and Executive Vice President of Global Marketing at Adobe, where she leads brand strategy and marketing across the company's Digital Media and Digital Experience businesses. Before returning to Adobe in this senior role, she served as Chief Marketing Officer at Intuit, overseeing marketing for its consumer and small-business product lines. Earlier in her career she held marketing leadership positions at Adobe, contributing to campaigns for its Creative Cloud and broader software portfolio. She is known within the industry for her work on cloud-software brand positioning and large-scale global marketing organizations.

Updated 5 August 2026

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