Evantic invests in Profound
Funding Provisional 90% confidence first seen
Profound (Cooper Square Technologies Inc.) raised a $180M Series D at a $1.8B valuation, and Evantic participated in the round alongside Sequoia Capital and Kleiner Perkins as joint leaders. The coverage describes the investment as part of Profound’s push to improve brands’ visibility and citations in AI services by post-training/customizing AI models for marketing use cases and building a benchmark to measure automation performance.
The deal
Profound $180M Late stage · announced 15 Sep 2026
Investors Sequoia Capital Kleiner Perkins
Deal terms as reported in the coverage below.
Decision brief
- What changed
- Profound, also known as Cooper Square Technologies Inc., raised a $180 million Series D at a $1.8 billion valuation. The provided event summary says Evantic participated in the round, while the cited coverage says Sequoia Capital and Kleiner Perkins jointly led it.
- Why it matters
- This financing gives Profound more capital to build tools aimed at improving how brands are surfaced and cited inside AI services, including post-training or customizing models for marketing use cases. For business leaders responsible for growth, brand, and technology, the event signals that vendors are forming around AI-search and AI-answer visibility as an emerging marketing workflow, with measurement and benchmarking positioned as differentiators.
- Evidence
- The coverage comes from a single report by SiliconANGLE AI, which states that Profound raised $180 million at a $1.8 billion valuation and will use the funds for marketing-focused model customization and benchmarking. The article consistently supports Profound’s product direction, but independent confirmation in the provided materials is limited because only one outlet is cited.
- What remains uncertain
- The source coverage does not detail Evantic’s check size, ownership, governance rights, or strategic role, so the practical significance of its participation is unclear. It also does not verify customer adoption, benchmark methodology, or whether Profound’s approach will translate into measurable marketing ROI across major AI platforms.
- Monitor next
- Watch for Profound to publish its automation benchmark or announce customer deployments that show measurable gains in brand visibility or citations within major AI services.
Analytical support, not advice — assumptions and open questions stated above.